Editor's note: The AS Review is part of the Publicity Center, which is a focus of this story.

The Associated Students Publicity Center, located in Viking Union 411, is responsible for the designing and printing of all AS-related print marketing. From posters to banners, students can see the PC’s work all over campus — or at least the works that have not been stolen.

Five large-scale print banners have been stolen from campus this year. Each banner costs the PC $32 to print and the cardboard backing boards that the banners are affixed to cost $25 to replace. These costs do not take into account the costs of labor for time spent reprinting and redistributing.

All of the stolen banners have been for AS Productions events. Micheal Vierela, AS Productions marketing coordinator for arts and entertainment, is responsible for coordinating between ASP and the PC in order to communicate ideas and concepts to PC designers, as well as help oversee the design process.

"It feels good to know that the work we’re producing is good enough for people to want to steal, but the time and money it takes to reprint and redistribute these banners is definitely frustrating," Vierela said.

Vierela said that those responsible for stealing the banners may not realize who they are affecting. Since the AS receives its funding from students in the form of the student activity fee, the individuals stealing banners are essentially taking away money from the entire student body.

"Students are wasting their own money," PC Distribution Coordinator Rachel Bowers said.

Vierela said that stealing ASP marketing materials can negatively affect the large group of students who enjoy participating in ASP events.

"When someone steals a banner it makes it more difficult for us draw in a large enough crowd and revenue, which allows us to subsidize ticket costs," Vierela said. "When production and marketing costs increase, we’re forced to increase ticket prices on students."

Vierela said that the PC’s banners are ASP’s most effective form of marketing. When one gets stolen, the AS is forced to incur the costs of reprinting and redistributing in order to sustain proper advertising for ASP events.

"This creates more work and a lot of headaches for me and Publicity Center staff and pulls us away from other event publicity we should be working on," Vierela said.

Kramer Janders, a distributor for the PC, is one of the people responsible for hanging up banners and posters throughout campus. He said that the most annoying part of dealing with the aftermath of stolen banners is replacing and preparing new backing boards. In response to the increase of thefts, Janders began writing encouraging notes targeted to would-be thieves on the backing boards.

"It normally goes something like, ‘If you have the urge to steal our beautiful banners, please return the backing board and pins to the Publicity Center, no questions asked,’" Janders said.

Besides the concern for lack of advertising and annoyance of replacing banners, ASP and the PC seem to take the thefts lightly. Both Janders and Vierela said that if people really want a banner, they can ask for it after the event it is advertising has occurred.

"It’s not really that big of a deal as long as the event is over with because we just take the banners and recycle them anyway," PC Graphic Production Coordinator Catherine Peterson said.