At a live electronic show, the visual effects accompanying the music are just as important to the overall experience as the music itself. For the bass-saturated, expertly-produced electro and dubstep music of Skrillex, no visual presentation could be more appropriate than arrays of lights and lasers.


The Associated Students Productions Special Events Skrillex Laser Light Show will take place at 7:30 p.m. on Friday, April 13 at in the Performing Arts Center Concert Hall. Tickets are $3 with student ID or $5 for general admission.


ASP Special Events Coordinator Jordan Renshaw said he decided to put on the event based off his experience at the Daft Punk Laser Show, the first AS event Renshaw attended as a freshman in 2009.


“It was one of my favorite events partially because I went with my new college friends,” Renshaw said. “It was really fun to go places with my new friends and hang out.”


ASP Special Events employs the Everett-based entertainment design and production services company, Nth Degree Creative, to put on laser shows and provide the equipment. Renshaw said that in the past, events such as the Michael Jackson and Daft Punk laser shows were selected from pre-made productions, and this year is the first time Special Events will have a custom laser show created.


“If I was going to do a laser show this year, I really wanted to make it unique, something that you can’t go see elsewhere,” Renshaw said.


Renshaw said that while they plan to have a promotional Skrillex dance-tent in Red Square sometime during the week before the show, the actual event is not a dance or rave. Attendees will sit in the theater-styled seating of the PAC Concert Hall and have the lasers, lights and other visuals projected toward them.


“Live electronic music concerts typically incorporate elaborate light spectacles,” said Michael Vierela, ASP marketing coordinator of arts and dialogue. “I think that a laser light show is as close to a live show as you can get without having the artist there.”


Renshaw said he was determined to put on a Skrillex laser show due to the electronic artist’s relevance as well as the increasing awareness and popularity of the electronica genre, dubstep in particular.


Sonny Moore, more commonly known as Skrillex, was a hardcore and metal core singer-songwriter, as well as guitarist in his early musical career. Since producing dance music under the moniker Skrillex, Moore has been nominated for five Grammys, including “Best New Artist” of 2011, and won three including “Best Dance Recording” and “Best Dance/Electronica Album” for his first full-length album, “Scary Monsters and Nice Sprites.” His massive drops and unique, glitchy production style have shot Skrillex to the forefront of electronic dance and dubstep music and has helped commercialize and popularize the genre.


“Over the last couple years, we’ve seen a lot of interest in electronic music from students,” Vierela said. “I think that Skrillex’s recent Grammy nomination for ‘Best New Artist’ shows electronic music’s growing influence on popular music.”


Renshaw said the presale tickets for this event have been historically remarkable compared to past laser shows.


“Rather than just have cool lasers and music, the show is actually designed to the music, so it’s not going to be just a backing track. It’s definitely a piece of art,” Renshaw said. “It’s going to be really cool and exciting to see how many people come.”